Why Custom Websites are better than site builders

Gigas Software blog

When building a website there are many things we want to focus on, including but not limited to SEO. When using a site builder you have SEO options such as using backlinks and adding keywords in your page links as well as on your webpage. But when your programing a webpage there's a bit more you can do such as adding metadata and alternative text to images allowing you to have the text inside the code rather then on the page and making your web design look tacky. When a developer who is focused on building a top tier website for their customer starts developing a webpage we ask all the questions about what your company does and sells so that we can add those keywords inside the metadata and help boost your page traffic naturally.

There are many things as web developers we can do to help with on page and off page SEO and the big kicker is that most wordpress templates and almost none of wixs templates hold keywords in their metadata. Why would we as a company settle for a pre built website where we are going to end up having to build all the seo and copy ourselves vs having someone who does that all the time do it for us. It has been proven time and time again that custom built websites are better for seo for the main reason being googe spiders that crawl web pages for metadata to see if our page is what the searcher is looking for. if your page doesn't have that metadata no matter how good your SEO is your website wont be on the first page of websites. with even three keywords in your metadata your website will perform five times better than most of your competitors for the simple reason they most likely are using a template from wix or wordpress. Now if you are going to use a template for its cheaper option make sure you check out our shop because with every purchase of a template we do all the copywriting and we add custom metadata to the template all for free. Go to https://gigassoftware.io/shop-website-templates to get your customizable template today.